Partum Health
Chicago-based doula and perinatal support platform blending in-person and virtual care across pregnancy, birth, and postpartum.
Chicago, IL
2021
$3.1M
Commercial Insurance, Self-Pay, Medicaid
What They Do
Partum Health provides interdisciplinary pregnancy and postpartum support that combines doula care with lactation, pelvic-floor physical therapy, mental health, nutrition, and night-nurse services. The company runs a hybrid model with in-home, in-person, and virtual touchpoints, and monetizes through a mix of commercial insurance, Medicaid doula reimbursement, and self-pay services. That payer mix is broader than many doula startups, because Partum has deliberately added billable clinical services alongside doula support. The company is also pursuing institution-facing partnerships — its embedded hospital doula model decouples clinical revenue from Medicaid payer risk.
Competitive Position
Partum Health competes in the emerging hospital-embedded doula space alongside platforms like flourish-care and diana-health. Differentiated by its B2B hospital contract model (24/7 embedded staffing) rather than consumer marketplace matching. The UChicago Medicine partnership converts doula care from a consumer product into a hospital-staffed clinical role, and collects through a hospital contract rather than Medicaid billing — a structural decoupling of clinical mission from Medicaid payer risk that few companies in the category have achieved.